A spireworks user flexes her color changing skyscraper abilities.

Become NYC’s Biggest Tool With This App That Changes 2 Skyscraper Spire Colors

People in New York are always so extra, whether it be buying avocado toast, $10 pressed juice or electric longboards. And today, a Wall Street Journal story points out this new, invite-only Spireworks app that lets users change the color of two skyscrapers in Midtown, The Bank of America Tower and 4 Times Square.

Spireworks was created by Mark Domino, a digital media artist (and son-in-law of real estate tycoon Douglas Durst, owner of the buildings in question). In 2010 he created the app so users could log in and change the color for a whopping two minutes.

any color you like #nyc #cityscape

A post shared by Vera & Minka~Brooklyn~NYC (@angelinamerica) on

With limited access and each user getting only five invites total, it’s become an idiotic status symbol for New Yorkers within a walled-off community of around 10,000 users. People interviewed in the WSJ story including those using the app to impress guests at rooftop parties, to mess with gullible tourists and to sell an $8.6 million dollar apartment. And, sadly, according to Domino, the biggest users of the app are men using it in fruitless attempts to pick up girls.

“He said that in a recent survey of Spireworks users, bartenders at the Boom Boom Room, a millennial hot spot atop the Meatpacking District’s Standard Hotel, complained the club was saturated with men using the app to try to seduce women.”

Clearly, Spireworks isn’t associated with the most charming New Yorkers, but hey, maybe there’s really no better way to announce the gender of your baby by changing the lights of an ugly building in Midtown. Naturally, with all things that offer a false sense of increased status, the WSJ also reported that invites have made it onto the resale market on eBay, Craigslist and even Tinder.

There are about two million better things to do in this city. Try harder, bruh.

Related Posts

News
News

Avocados Are Weaponized in Bronx Deli Assault

Hot Takes
Hot Takes

Damn New York, That Solar Eclipse Was Wack AF

Graffiti
Graffiti

New York City Writer ACNE Has Died

Graffiti
Graffiti

NYC Graffiti Writer VE ONE Honored 20 Years After His Death

News
News

News That Doesn’t Suck: NYC Giving Free Lunch To Everyone

Ad

Latest News

Nas Features

Nas Remembers ‘The Lost Tapes’

Will ‘Lost Tapes 2’ ever see the light of day?
Sports

Melo Finally Frees Himself from the Knicks

He’s got a super team of his own now
Music Video

PREMIERE: Asun Eastwood x Daniel Son “Summer’s F*ckin Over” Video

Winter is coming!
LeBron Sports

LeBron Snaps on Trump in Defense of Steph Curry: “You Bum!”

“Going to the White House was a great honor until you showed up.”
kung-fu-kenny Knowledge

Knowledge Darts Vol. 24: The Dangers Of Pivoting To Video

And other concerns
Fuzzy Beard Hey, You're Cool

Hey, You’re Cool! Fuzzy Beard

“I redid Nas’ album through the eyes of a 10-year-old—it’s called ‘Fuzzmatic’”
inspectah-deck Music

The Wu-Tang Clan Swing Swords at Martin Shkreli on “Lesson Learn’d”

“When the streets goin’ to learn, the Wu-Tang don't play?”
young-thug-carnage Music

Are Young Thug and Carnage Planning a Sequel to ‘Young Martha’?

Check out the dynamic duo’s new EP
kingsmen-eggsy Film

Film vs. Comic: ‘Kingsman: The Golden Circle’

How the new batsh*t film sequel compares to the latest series from Mark Millar
diamond-d Features

Diamond D and Jazzy Jay Remember The Making of ‘Stunts, Blunts & Hip Hop’

The 25th Anniversary of a slept-on classic
mexico-earthquake Features

Mexico City After The Quake: “We Must Help One Another”

Mexico will rise again
nypd at the site of the troy ave shooting by irving plaza a matter that is usually under the watch of new york city's hip hop police/ rap unit News

Complaint Reveals Racial Discrimination In NYPD’s Infamous “Rap Unit”

Are you surprised?
kari-primary Features

Kari Faux Hits Her Stride on ‘Primary’

The ‘Insecure’ favorite went back to her childhood bedroom so she could feel like herself
ay-z numb encore live lounge Music

JAY-Z Delivers Emotional Performance of “Numb/Encore” at BBC Live Lounge

“This is for Chester”
chanhays Music

PREMIERE: ChanHays ft. The Cool Kids “New Bag”

“I’ma rap, f*ck the trap”
trippie-redd Features

Trippie Redd and Goose the Guru on Lil Wayne Collabs & ‘A Love Letter To You 2’

“We want to be timeless”