rewind this vas documentary

VIDEO: “Rewind This!” Documentary Trailer

Film scholars tend to wax nostalgic about the picture quality of classic films and they’ll often debate the pros and cons of the high-definition images of today’s cameras. However, film buffs  rarely mention the medium that dominated the latter part of the 20th century–VHS.

VHS cassettes weren’t just a new format with a more enhanced image like Blu Ray, but rather a revolutionary idea which flipped the movie industry upside down. VHS allowed for the average family to own and watch movies in the comfort of their own homes, which, of course, benefited the industry by creating a completely new market of home viewers.

Director Josh Johnson is exploring this revolution in film with his new documentary “Rewind This!,” set to premier at SXSW this  March. Johnson delves into the subject by interviewing directors, producers, fans, and even video store clerks who were all impacted by the revolution.

The most important aspect  of the phenomenon that Johnson addresses is nostalgia. From examples like Palace’s recent skate videos and Joey Bada$$’s video for “Fromdatomb$,” it’s apparent that there is a resurgence in the retro, VHS aesthetic.

The renewed interest in VHS as well as the fact that many movies are only available in that format, leads us to believe that VHS could very well be the “next”  collectible sensation like vinyl records–so start diggin’ in the tapes now. Check out the “Rewind This!” documentary trailer.

rewind this documentary trailer is now available


Latest News

Music Video

PREMIERE: Skipp Whitman “Slow Down”

"Momma told me slow down, I'm about to lose my control"

Lil Peep Vigils Occurring All Around the World

Pink candles for the Goth Angel Sinner
Music Video

PREMIERE: Baby Bash & Frankie J “Candy Coated Dreamer” Video

"She did it all for the dream"
N.E.R.D News

‘No_One Ever Really Dies’ Will Be Here for Christmas

The 7-year wait will soon be over

PREMIERE: KXNG Crooked “The MAGA Continues” + Horseshoe Gang “Shoes Fall Off”

COB is up in here!

Open Space: Lud Foe

From the real side of Chitown

PREMIERE: Agallah ft. Edo G. “Synthetic Thugs”

This duo aren't pulling their punches
ghostface-killah Features

The 36 Best Ghostface Killah Songs, Ranked

"This is real lizzife, ain’t nothin sweet God"
inspectah deck Features

The 36 Best Inspectah Deck Songs, Ranked

“I’m a modern day Langston Hughes, my slang rules”

Nicki Minaj and 21 Savage Join Farruko on “Krippy Kush” Remix

Latin trap arrives on the mainland

Post Malone: Those Looking for Lyrics Need Not Bother with Hip Hop

Thanksgiving is wicked this year b
Wifisfuneral signs to Interscope Music

Listen to Wifisfuneral Sprint Alongside Dooney Montana on New Track, “Gotenks”

If it's a Dragon Ball Z thing better talk nice

21 Savage Weighs in on Hip Hop’s Generational Divide

Less scapegoating, more props

A Tribe Called Quest Drops ‘Phife Dawg’ Capsule Collection

Phife would’ve turned 47 on Sunday
Music Video

Baseball Bats and Bentleys in CupcakKe’s “Cartoons” Video

New life for the quotable heatrock

LaVar Ball’s CNN Interview Was the Joke You Expected

Mr. Stay in Yo Lane swerved into a messy Chris Cuomo last night