Ronnie Fieg of Kith has teamed up with eight of his favorite brands to bring you The East Coast Project. Check out the lookbook shot by 13th Witness.
“Welcome to drug burger, home of the weed dolphin, can I take a green water gun please?” Before you jump to any conclusions, this is not the pilot script for some late night rendition of “Kenan and Kel” – unfortunately. Rather, the guys at Odd Future have been busy, adding to their array of music, […]
The people on the streets of East London have always had an experimental approach to fashion. In this concrete jungle, where the track suit reigns supreme and hoodies were once banned from shopping malls, sportswear is culturally ingrained. Enter fashion designer, Nasir Mazhar who infused that cool London vibe with the sands of the tropics […]