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“mass appeal & sony music new product releases”
-adweek“Don’t Just Talk about it. be about it”
-adweek“a photographic shout-out to hip-hop”
-financial times“outkast honored with limited edition statue”
-vibe“hip-hop celebrates golden anniversary at yankee stadium”
-vibe“more embrace ‘sisterhood’ as young women in hip-hop”
-rolling stoneMLB X NY YANKEES
On the 50th Anniversary of Hip Hop, we took it back to where it all began. HIP HOP 50 LIVE at Yankee Stadium was a once-in-a-lifetime concert, featuring some of the most iconic names in music.
patron
PATRÓN PARTNERED WITH MASS APPEAL TO DEEPEN THEIR CONNECTION TO THE CULTURE AND SHOWCASE CRAFTSMANSHIP WITH TWO OF THE MOST RESPECTED CREATORS.
Google Pixel
Pixel RePresents celebrates the past, present, and future of women in Hip Hop while paying homage to the genre’s originators.
fotografiska
A GLOBAL TRAVELING PHOTOGRAPHY EXHIBIT DOCUMENTING THE 50-YEAR EVOLUTION OF HIP HOP IN PARTNERSHIP WITH INTERNATIONALLY RENOWNED PHOTOGRAPHY MUSEUM, FOTOGRAFISKA.