Pharrell Officially Joins Team adidas
adidas must be very happy right now.
Recently, an adidas jacket has become as synonymous with Pharrell’s look as his hat, the pair, like those “Broad City” gals, are seldom seen without each other. So it wasn’t a huge surprise when adidas announced that Pharrell had joined the rolodex of celebrities who tout the brand in exchange for a few dolla bills. Not hating or anything, being a creative behemoth and master of the universe, adidas probably gave Pharrell license to do whatever his “Happy” heart desired. And we’re pretty sure the resulting collab will be what we’ve come to expect from the musician turned global powerhouse: genius with mind blowing simplicity.
Unfortunately, we will have to wait a minute before skateboard P reveals the fruits of his labor – an apparel and sneaker line later this summer. In the meantime, our feet will have to make do with Raf or Yohji’s rendition of the Stan Smith. Not that that’s a bad thing.