Pretty sure Pharrell is the wrong one to mess with this summer. He’s proven his midas touch with Robin Thicke’s “Blurred Lines” and Daft Punk’s “Get Lucky,” and the producer/rapper/singer continues to seem untouchable even in his lawsuit game.
It was reported last week that Black Eyed Peas frontman Will.i.am was suing Pharrell over the use of the phrase “I Am” in his new web brand i am OTHER. Sensing the absolute lunacy of the suit, Pharrell gave the most troll-tastic statement to Rolling Stone: “I am disappointed that Will, a fellow artist, would file a case against me. I am someone who likes to talk things out and, in fact, I attempted to do just that on many occasions. I am surprised in how this is being handled and I am confident that Will’s trademark claims will ultimately be found to be as meritless and ridiculous as I do.”
As if that weren’t enough, news comes in today that Skateboard P is filing a suit of his own, in an effort to thwart Will’s seemingly frivolous suit. To really hammer his point home, Pharrell illustrates the different ways that the two musicians use the short phrase; that Will is riffing off his own name in Seussian way like, “Sam I am I am Sam I am Sam Sam I am. In contrast, the I Am Other mark means ‘I am something else,’ leaving what that ‘else’ is to the imagination of the consumer. It certainly does not mean ‘I am Will.’”
We hate to see bad blood amongst artists, but if it means more litigative ether from Pharrell then we hope this saga continues. Maybe he’ll condense his argument and say that Will is one thing and he is another. Or maybe he’ll just tell him to lighten up. A recent New York Times Magazine story reveals that Will.i.am personally contacted the founder of Wikipedia to change an error on his page. Regardless, we need a meme of Pharrell’s face on Will Smith’s body with the phrase “I Am Legend.”