J. Cole’s Sideline Story Storms Through Europe
It's a Cole World overseas, where the Roc Nation spitter stages his latest video from his debut album.
J. Cole is a master storyteller. What you hear on the radio from J is helping him cash checks, but his tales keep him in the graces of lyricists who do it for the art, not just the fame. Long after the success of his platinum single “Work Out,” J debuts his introspective title track from The Sideline Story today. The visual directed by Axel Laramee and Adam Roy, finds J at the climax of his story, on tour in Europe. And this is the part where we throw in the obligatory Jay-Z reference: J. Cole runs rap, and he runs the map. That’s what we’re talking about.