Hood by Air is rapidly growing and shows no signs of slowing down whatsoever. Fresh off of their recent CFDA nomination and 100,000-euro LVHM Special Prize, Shayne Oliver is set to expand his brainchild on a few levels.
First, Oliver plans to open a flagship in the LES soon, which will usher in a fresh distribution plan, allowing for HBA in-store exclusive merchandise. On top of that, the designer will be dividing Hood by Air into three parts, Hood by Air (wardrobe), HBA (graphic pieces), and a whole collection to be shown in Paris, but Oliver is keeping details tightly under wraps.
Rather than vying for a runway show to present the collection, he told Style.com, “It will be a presentation as opposed to being a show, definitely meant to be intimate and one-on-one. It’s going to push the direction of this whole season. It’ll be the fire starter.”
The HBA founder also debuted his upcoming Pre-Spring Collection with Style.com. Take a look at what Oliver has in store for the collection below, and check out the full lookbook here. Hood by Air has evolved to become much more than a fad, it is certainly here to stay.