New York City played host to Chi-Raq’s army of street-slash-rap ambassadors this past weekend–Chief Keef, Fredo Santana and their Glory Boyz Entertainment (GBE) squad. The crew was in town from Chicago for a few promotional rounds that included a Fredo x Dertbag t-shirt release at Lower East Side boutique The Good Company, a visit to the Beats By Dre store in SoHo and a concert at the Best Buy Theater to top the night off with a performance bang. Mass Appeal’s own Brook Bobbins spent an entire day with the group and gives us an exclusive look into the visit.
Despite the notorious Big Apple heat, a real cool crowd of honeys and fellas (fully equipped with water guns to chill out for real) made it out for the Dertbag x Fredo Santana collaborative t-shirt release. Allen Street, where the The Good Company shop resides, became a makeshift playground for attendees looking to mingle with GBE’s capo or snag the exclusive “Fredo In The Cut, That’s a Scary Sight” tee.